Who we are
Reel Demand is an Irish video advertising and marketing business. For the personal data described in this policy, Reel Demand is the data controller unless we tell you otherwise.
This policy covers personal data collected through this website and through direct business contact with Reel Demand, including email, calls, meetings and project communications.
Privacy contact:
info@reeldemand.ie
Information we collect
Information you give us
If you contact or work with Reel Demand, we may receive:
- your name, business name, role and contact details;
- the contents of your enquiry and our communications with you;
- information about your business, marketing aims, audience and project requirements;
- appointment, proposal, contract, billing and payment records where relevant; and
- media, advertising account information, lead-handling information or other project material you choose to provide for an agreed service.
Please do not send sensitive personal data unless we have specifically agreed that it is necessary and established an appropriate way to handle it.
Information generated when you use the website
Our hosting and security providers may process limited technical information in server logs, such as an IP address, browser or device type, requested page, date and time, referring page, and information needed to detect errors or misuse.
This website currently has no enquiry form, live booking integration or advertising analytics. If those features are added, this policy and any consent controls will be updated before they are used.
How and why we use it
| Purpose | Typical data | Legal basis |
|---|---|---|
| Reply to an enquiry, arrange a call and prepare a proposal | Identity, contact details, enquiry and business requirements | Steps requested before entering a contract; or our legitimate interest in responding to genuine business enquiries |
| Provide and manage agreed services | Contact, contract, project, account and communication records | Performance of a contract; legitimate interests where the contract is with your organisation rather than you personally |
| Billing, accounting and record-keeping | Contact, contract, invoice and payment records | Contract and legal obligations |
| Operate, troubleshoot and secure the website and business systems | Technical logs, device and security information | Our legitimate interests in maintaining reliable and secure services |
| Send optional marketing communications | Name, business and contact details | Consent where required, or another lawful basis permitted by electronic-marketing law. You can opt out at any time |
| Establish, exercise or defend legal claims | Relevant business and communication records | Legitimate interests and legal obligations |
Where we rely on legitimate interests, we consider the purpose, necessity and effect on your rights. You may object to this processing in certain circumstances.
We do not use the information covered by this policy for solely automated decisions that produce legal or similarly significant effects.
Who we share it with
We only share personal data where it is necessary for the purposes above, where you ask us to, or where law requires it. Depending on the service, recipients may include:
- website hosting, email, cloud storage, IT and security providers;
- production collaborators or specialist suppliers involved in an agreed project;
- advertising platforms and campaign tools where campaign management is part of the agreed service;
- accountants, insurers, legal advisers and other professional advisers;
- payment or banking providers; and
- public authorities, regulators, courts or law-enforcement bodies where disclosure is required or legally justified.
Service providers acting on our instructions may only use the data to provide their contracted service and must protect it appropriately. We do not sell or rent personal data.
International transfers
Some technology or advertising providers may process data outside the European Economic Area. Where that happens, we will use a lawful transfer mechanism where required, such as an adequacy decision or approved standard contractual clauses, together with any additional safeguards considered necessary.
You may contact us for information about the safeguard relevant to your data.
How long we keep it
We keep personal data only for as long as it is reasonably needed for the purpose for which it was collected. The period depends on the nature of the information, whether a project proceeds, the length of the business relationship, and any legal, tax, accounting, insurance or dispute-resolution requirements.
When data is no longer needed, we delete it or anonymise it. Backup copies may remain for a limited period until they are securely overwritten.
Your rights
Subject to the conditions and exceptions in data-protection law, you may have the right to:
- ask for access to your personal data;
- have inaccurate or incomplete data corrected;
- ask for data to be erased;
- ask us to restrict how data is used;
- object to processing based on legitimate interests or to direct marketing;
- receive certain data in a portable format;
- withdraw consent at any time where consent is the basis for processing; and
- lodge a complaint with a data-protection supervisory authority.
To exercise a right, email info@reeldemand.ie. We may need enough information to verify your identity and understand the request. Withdrawing consent does not affect processing already carried out lawfully before withdrawal.
You can contact Ireland’s Data Protection Commission at dataprotection.ie. You may also complain to the supervisory authority where you live or work, or where you believe an infringement occurred.
Cookies and tracking
The current website does not set advertising or analytics cookies. Basic technical storage may be used only where strictly necessary to deliver a feature you request or keep the website secure.
If optional analytics, advertising pixels or other non-essential tracking are introduced, we will explain them and request consent where required before they are activated.
Security
We use reasonable organisational and technical measures designed to protect personal data against loss, misuse, unauthorised access, alteration or disclosure. No internet or storage system can be guaranteed completely secure, so please use care when sending information online.
If a personal-data breach occurs, we will assess it and make any notifications required by applicable law.
Changes and contact
We may update this policy when our services, website or legal obligations change. The latest version will appear on this page with its updated date. Material changes will be brought to your attention where appropriate.
Questions about this policy or how Reel Demand handles personal data can be sent to:
info@reeldemand.ie